The Campus

Overview

The Campus is one of Europe’s newest state of the art multi-sports venues, created for elite athletes, teams and for families as well. The Campus is already becoming popular with Premiership football and rugby teams, Olympic and Para-Olympic squads, performance athletes and coaches who are taking advantage of the climate and using The Campus as their winter training base.

I’m delighted to have partnered with The Campus at Quinta do Lago and am looking forward to welcoming children of all ages and abilities to my inaugural tennis camp in October half-term. I understand very well what tennis will demand of a young player, so I focus on developing adaptable, problem-solving athletes. My philosophy is all about creating games and exercises that will do the teaching for me, so that players learn without realising.”

Judy Murray, former Great British Federation Cup Captain and mother to Gland Slam champions Sir Andy and Jamie Murray.

We’re thrilled to be working with Judy Murray and inspiring the next generation to pick up a racquet whatever your level. We’re here to make sure you have fun with your family and friends. We invite all guests to ‘Be Bold’ and ‘Bring Your Game’ with Judy Murray! Our team will stretch you and test your game, and push your limits to help you achieve your goals. We look forward to seeing you in the sunny Algarve and giving you our usual warm welcome. The ball’s in your court!”

Tennis Director and Head Tennis Professional, Zé Pereira Lopes

Our work

We have been retained by The Campus throughout 2018 and our team has had a busy year managing press and influencer relations and building awareness for the new sports academy hub, the sports programmes, junior camps and various leisure activities available to guests.

In 2018 we launched a wide range of exciting sport, health and fitness and leisure activities including:

  • Tennis coaching partnership with Judy Murray, the former Fed Cup captain who will be delivering a series of junior and adult tennis camps through put 2019
  • Padel tennis programme, club nights, club matches and internal box leagues
  • The Bike Shed and West Coast Raid cycling tours
  • The Tri triathlon for juniors, adults and families
  • Junior soccer camps with England and Manchester United legend Rio Ferdinand
  • Running and triathlon training camps
  • Dance camps with Lauren Jamieson
  • Rock and Roll and Salsa dance camps
  • Yoga camps

Our PR & marketing deliverables have included:

  • PR & marketing strategy & planning
  • Press release drafting, media information pack, key messaging and profiles
  • Marketing collateral creation
  • Co-ordination of UK Press trip in April and October 2018
  • Flight booking and logistics
  • Planning and scripting video content
  • Social media strategy and planning
  • Media, blogger and influencer outreach
  • Creating commercial partnerships in the sport, holiday tourism and health & leisure sectors
  • Liaison with external PR agency and internal marketing teams
  • Client reporting

video-screen

Please see our Judy Murray promotional here – https://bit.ly/2DPpHQV

Press Trips

2018 saw our teams deliver two successful press trips, hosting national UK and Irish sports and lifestyle media, influencers and bloggers. Our results were:

April 18 trip

  • 58 pieces of coverage
  • 63.9 M online readership
  • 176 K estimated coverage views
  • 11 links from coverage
  • 39 average domain authority

Coverage included: The Handbook, London on the Inside, Surrey Magazine, International Excellence Luxury Magazine, Daily Star, dailystar,co,uk The Irish Independent, The Sunday World, tennis36.com, Love tennis blog, Love tennis, Tennis Tonic, My Algarve Guide, Love the Mountains.

October 18 trip

  • 65 pieces of coverage
  • 24.5 M online readership
  • 147 K estimated coverage views
  • 253 social shares
  • 210 Youtube views
  • 39 average domain authority

Coverage included: Scottish Herald, Irish Daily Mail, The Scottish Sun, Tennis Threads, tennis365.com, femailfirst.com, International Excellence Luxury Magazine.

High Performance Gym

For guests that are feeling energetic then The Campus has just build a high performance gymnasium, equipped with the latest in sports technology. Designed to meet the needs and demands of professional athletes, this high performance environment will support and enhance your training or exercise regime, while a team of active living personal trainers and sports physicians are on hand to help you get the most out of each and every workout.

Training

A dynamic team of coaches are ready to welcome all those who stop by. We are building a team of world-class athletes who have competed at an elite level to offer training and performance enhancement. So, whether pro or first-timer, the team, each with a personal passion for the sport and a wealth of coaching experience, can help you achieve your goals.

Classes

Fitness and wellness group classes are a fantastic way to enjoy active, energetic workouts in a fun and supported environment. From mind and body classes like restorative yoga and pilates, to high intensity interval training, barre fitness and family zumba, there is a fun and exhilarating class waiting for you at The Campus.

Luxury Properties

There is also an option for guests to rent villas at Quinta do Lago. This offers guests a chance to enjoy an elite lifestyle while immersing themselves in the very best the Algarve has to offer.

The resort’s rental property portfolio comprises of a large selection of luxury properties ranging from large five to six bedroom villas to smaller two to three bedroom townhouses. The on-resort rental team is available throughout each guest’s stay for any questions or requests.

Gastronomic Restaurants

Guests will also find an array of ten delicious gastronomic restaurants and dining experiences whilst staying at Quinta do Lago. Emphasis and care is placed on sourcing local ingredients and on serving some of the finest seafood in the region. Fresh fish is brought in daily from the local markets allowing guests to savour the delights of Mediterranean-inspired cooking, whilst taking in some of the breath-taking views over the Ria Formosa National Park.

More Information visit

Press Trips in 2019

If you would like to attend a press trip and review The Campus for your publication or you are an influencer with large social media followings then please contact Richard Henman at Henman Communications on rph@henmancom.com for further information.